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Choosing the right packaging structure is an important decision for brands developing a new product or upgrading an existing package. The ideal custom gift boxes should do more than look attractive. They need to protect the product, support the brand image,…

Packaging is often the first physical interaction a customer has with a product. Before seeing what is inside, customers notice the box structure, material, color, graphics, and finishing. For this reason, custom gift boxes have become an important branding tool for…